Hello

I’m Lindsey, a UX design leader focused on transforming complexity into clarity. For more than a decade, I’ve designed enterprise software, healthcare experiences, and design systems that help teams build better products together. My work sits at the intersection of user needs, business goals, and technical constraints, creating scalable solutions that improve both product quality and team efficiency.

Today, I lead UX and visual design initiatives for GE HealthCare’s Ethos Design System, helping shape the standards, patterns, and governance that support software used by clinicians around the world. My contributions include establishing foundational design system capabilities, accessibility guidance, and the data visualization standards.

Throughout my career, I’ve partnered closely with design, engineering, product, and research teams to solve complex problems, align organizations around shared design language, and create systems that scale. I believe great products are built through collaboration, thoughtful systems, and a deep understanding of the people who use them.

GE HealthCare • Senior Staff UX Designer

  • Lead UX and visual design strategy for the Ethos Design System.
  • Established scalable foundations supporting 100+ products and 25+ product teams.
  • Created GE HealthCare’s first enterprise data visualization standards.
  • Drove design system adoption through governance, reviews, and cross-functional partnership.
  • Influenced design direction across 25+ healthcare applications.

GE HealthCare • Staff UX Designer

  • Led UX and visual design for a global radiology workflow application.
  • Designed complex workflows across multiple clinical personas.
  • Conducted on-site research in Singapore, Japan, and Indonesia.
  • Participated in innovation workshops across the United States and Europe.
  • Guided design system adoption and cross-functional alignment.

GE HealthCare • Senior UX Visual Designer

  • Led UX and visual design for a clinical imaging mobile application.
  • Defined visual direction and interaction patterns across multiple products.
  • Participated in design sprints and rapid prototyping initiatives to explore future concepts.
  • Communicated solutions through wireframes, prototypes, presentations, and stakeholder collaboration.
  • Promoted consistency through shared design standards and visual systems.

4moms • Senior Graphic Designer

  • Managed branding, marketing, packaging, and product design initiatives across digital and physical experiences.
  • Redesigned the Mamaroo remote application experience.
  • Directed packaging strategy for eight product launches.
  • Developed embedded UI graphics, product color systems, fabric patterns, and supporting marketing campaigns.
  • Created user-focused product manuals.

American Textile Company • Packaging / Graphic Designer

  • Led packaging design strategy for a new Sealy Corporation bedding line that achieved incremental revenue growth and additional retail placement.
  • Designed packaging and point-of-sale solutions for Target, Walmart, and Bed Bath & Beyond.
  • Created branding concepts and packaging presentations for New York Home Fashion Week.

Design philosophy

Collaboration

Great design begins with shared understanding and ownership.

Simplicity

Turning complexity into clear, intuitive experiences by prioritizing user needs.

Systems build trust

Scalable patterns create consistency, cohesion, and trust.

  • Visual design and craft
  • Medical UX and healthcare workflows
  • Data visualization
  • Accessibility and WCAG standards
  • User research
  • Cross-functional collaboration

Outside of work, I’m all about exploration. I love planning jam-packed trips to national parks where I can combine my love of hiking, photography, and birdwatching. I also enjoy music, coffee, kitchen experiments, exploring new hobbies, and losing myself in a good Legend of Zelda quest.